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And soar above the mundane
I write for individuals, big & small companies who need blogs, articles, newsletters, printed material, videos and proposals.
I can help you build a content strategy, drive website SEO, and create your information architecture.
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My Services
Creative Copywriting
Words are business assets. They describe your product, your brand, your reason for being. Words help build trust in new customers, reinforce commitment in staff and suppliers. We help you create the right words for websites, blogs, catalogues, in videos, annual reports, brochures and product descriptions.
Blog Articles
Blogs are like having an informal chat with a potential customer where you create rapport and engagement. Blogs establish your authority, drive traffic to your website, improve your search engine rankings, positions you as a thought leader. A well-planned series of blogs is essential. We can help you with that.
Proposal Writing
Successful proposals map a customer’s needs onto the products and services you offer. It means getting inside the customer’s head and putting things in language that means something to them. We’ll help to analyse the need, express the need persuasively and write a proposal that meets that need.
Video Scripts
Videos are a powerful tool. Nothing imparts a base level of understanding as quickly and forcefully as the combination of words, images, colour and movement. Videos trigger emotions in viewers, bypassing many of the mind’s rational filters to impart your message clearly and deeply.
Newsletters
Newsletters build an ongoing bond with prospects and customers. They are a vital part of direct marketing, inbound marketing and permission-based marketing. If they present real information that people want, newsletters build your reputation and trust levels. We are MailChimp champions – so let us help you plan a newsletter campaign.
Magazines & Brochures
Printed marketing and sales communication still play a critical role with many decision makers. Especially if you are a new entrant unknown to the customer, you’ll need the authority that printed sales materials offer. As part of a strategic communications plan, we recommend including some printed materials.
Turn your traffic into loyal customers and return visitors. Don’t miss out!